Information Technology Perspective

Customer relationships in general have been discussed innumerable times in the last 2 decades. But still some companies are more successful in managing their relationships. In this article I would be talking about the Customer Relationships with the perspective of Information Technology.

In this period of recession when every company be it in manufacturing, financial services, retail etc is talking of cost cutting, lay-offs then how are our Information technology Companies faring. Their pricing is under immense pressure, new orders are drying up. In these tough times the relationships are all the more important between customer and its IT partner. Since IT companies should also elevate themselves to a partner status and help its client to survive in this tough business environment by helping them to optimize their operations and reducing their costs.

If its a running project then we should have a relook at our processes to see if we could optimize our resources to get a better result. We could reorganize our environment, process and resources so that the optimization level is high. If its a new project then project planning has to be good, having time for all the buffer, training, development and testing etc. The current status of the project should be communicated to the customer with in a very transparent framework.

The client should be involved extensively during all the major activities of the project, so that he may feel confident about the project and see to it that time lines are met. Where ever its a support project then the resources have to be utilized properly seeing to it, what is the load of support calls on the resources and what are their individual efficiencies?

The summary of the above writing is its a recession everywhere, therefore all the value chain members should coordinate with each other to tide over this difficult time. Enhanced Customer relationships will help them to milk the cash cows for a much longer time and for our Clients it would be much more leaner and efficient IT infrastructure in their premises leading to drastic cost saving.

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